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BE THE STAR OF WORLDLY CELEBRATIONS
Open a world of celebrations by bringing worldly celebrations to Vietnam.Heineken (in the North Vietnam) has celebrated the Festive occasion for many years.
In the last 4 years, Heineken Countdown Parties has been the biggest and the most exciting and expected New Year celebration in the North making the brand distinctive, premium and relevant to core target consumers in the North Market. Check the video!
HEINEKEN COUNTDOWN PARTY 2015
 Main poster key visual
Last year, for the 4th time, we proved that Heineken absolutely own the countdown celebration by throwing the biggest countdown party ever in Hanoi.
We brought it to a new location “ Thuyen Quang lake” and gathered a crowd of 350,000 people, creating the great buzz on digital online and television in Vietnam
on the occasion despite that numerous of big brands doing countdowns at the same date.
The event also be featured with DJs & singers including:
DJ Agent Smith, My Tam, Uyen Linh, Giang Hong Ngoc, Kimmese,  rapper Boggie,
New York style dance crew…
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